Man by Design is proud to have contributed to the historic Petersburg Live! Casino & Resort Referendum campaign, a transformative initiative for the city of Petersburg.
This campaign called on residents to VOTE YES! in the 2024 election to approve the development of a world-class casino and resort. The proposed project, funded by The Cordish Companies and Bruce Enterprises, aimed to inject much-needed revenue into the local economy, create job opportunities, and revitalize the community with new growth and possibilities.
Under the leadership of Campaign Manager Ja’Scotta Jefferson, the initiative was deeply rooted in community engagement and active involvement, ensuring that the voices of Petersburg residents were not just heard but empowered. The campaign united the city with a vision of progress, demonstrating how collective action could shape a brighter future.
As part of this effort, Man by Design was honored to play a pivotal role in capturing and amplifying the campaign’s narrative through strategic storytelling and social media outreach. From the initial kickoff events to the final election day rally, every step of this journey was documented with precision and creativity, ensuring that the energy, passion, and significance of the campaign resonated far and wide.
Through engaging video coverage, dynamic social media reels, and compelling visuals, Man by Design brought the campaign’s story to life, reaching a broader audience and rallying community support. Every event — from town hall meetings and grassroots rallies to intimate discussions with residents — was an opportunity to inspire, inform, and connect
The involvement of The Cordish Companies and Bruce Enterprises added credibility and resources to this monumental project. These organizations, recognized for their expertise in large-scale development, demonstrated their commitment to the economic and cultural transformation of Petersburg. Their partnership underscored the campaign’s mission to deliver real, tangible benefits to the city and its residents.
This project demonstrated the power of collaboration and authentic communication, as Man by Design worked to build awareness and momentum around a once-in-a-lifetime opportunity for Petersburg. The campaign’s impact extended beyond just a referendum; it became a testament to the strength and potential of community-driven action.
To see how Man by Design captured and highlighted these pivotal moments, visit our portfolio and witness the impactful storytelling and creative work that brought this campaign to life. Discover how we can help you elevate your next big initiative.
By contributing to the Live! Casino Campaign, Man by Design helped shape a narrative of hope, progress, and empowerment for a city poised for transformation.